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Hartford Promise

Hartford Promise is a large-scale college scholarship and college success program for Hartford Public School students. Their mission of transforming the lives of Hartford students relies heavily upon the support of their partners and donations to their Scholarship Fund.


More than a Scholarship

For their annual Hartford Promise PROM, the Greater Hartford community is brought together to celebrate the organization's Promise Scholars, and garner support for their fundraising goal. In order to maximize the number of voices and success stories that could be shared in one evening, we worked together to create a video to highlight Hartford Promise's wide-reaching impact as told by many perspectives.


The result is an impactful video that emphasizes the many ways Hartford Promise is more than a scholarship, and was highly effective in inspiring the generosity of PROM attendees. We have since been brought back to make an updated version for their new class of Promise Scholars and 2024, and reworking of our video content has been effectively repurposed on web and social appeals for donations.



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©2024 by The Hartford Film Company

56 Arbor Street #418
Hartford, CT 06106
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